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Sometimes, of course, this is more a matter of rhetoric masking reality.
Masking reality is hardly a new business model, but the effects seem particularly pernicious in an age when so much marketing is applied to draping everything in a banner of healthy goodness.
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But statistics mask reality.
Some authors masked reality by depicting utopias or dystopias.
But if evil has one power, it is the power of illusion, to mask reality.
Satiric comedy dramatizes the discrepancy between the ideal and the reality and condemns the pretensions that would mask reality's hollowness and viciousness.
Check out Restore Our Future's filings with the Federal Election Commission, and it's easy to see how vague terms could mask reality.
As Robert H. Herz, the new chairman of the Financial Accounting Standards Board, put it, "When you have accounting that masks reality, you're going to get all sorts of strange things happening".
It's one that idealises the company, masks reality and shows the firm as better, stronger and faster than it really is.
I was so stripped down, all the pleasant distractions that mask reality in daily life were gone, and there was just the trail and effort and the beauty I was moving through.
A policy heralded with much fanfare deflected criticism and scrutiny while actually masking the reality of New York's schools.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com