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"marketing ploys" is a correct and usable phrase in written English.
It is often used to refer to strategies used by marketers to promote products or services. For example, "The company employed numerous marketing ploys to advertise their new phone model."
Exact(59)
As marketing ploys go, it's very funny.
Marketing ploys by the kings of marketing.
Not a bad hook, as marketing ploys go.
Lincoln possesses one of the oldest summertime marketing ploys.
Marketing ploys aside, perhaps the event helped clear up an old misunderstanding.
There's a lot more of that than there are marketing ploys".
Marketing ploys, indeed, but they do raise the question: Who's the bigger fashionista?
Dunn had figured out that using the industry's own marketing ploys would work better than anything else.
I agree that themed festivals are sometimes marketing ploys, but on the other hand, I don't blame organizers.
Cosmetic surgery rates have risen by nearly 20% since 2008, "fuelled by advertising and irresponsible marketing ploys", the group said.
It's true that sperm banks use creepy marketing ploys, like charging more for donors with graduate degrees.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com