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They look for people with ingenious ideas that can be refined and brought to market through a "seed accelerator", a program that selects start-up teams with marketable ideas and supports them with funding, mentoring and training in exchange for a stake in any resulting business.
Big firms snap up small ones with marketable ideas.
Another was the emergence of a new quasi-science of management, with readily marketable ideas, such as those of Harvard Business School professor Michael Porter, whose "five forces" approach is now taught to nearly every business-school student.
But as they completed the show's early episodes, Mr. Foreman said, he and his partners realized there were a lot more marketable ideas out there than the show could highlight.
Financiers from Silicon Valley have been picking off many of the most marketable ideas for new ventures and persuading their founders to set up shop in established biotech centers where operating costs are significantly lower than in New York City, like San Diego or Cambridge, Mass., local business leaders say.
Most respondents were highly sceptical about this form of interaction and questioned the ability of Russian universities to produce marketable ideas let alone create real spin-offs.
Similar(49)
And while that may look intriguing on paper, it is probably not a marketable idea.
Sometimes a marketable idea is discovered where it's least expected.
They plan to stay in New York, as a couple, while they hunt for their next marketable idea.
One day, he came up with a marketable idea: in Florida, many towns and counties had huge pension liabilities, so why not arbitrage them?
And that's still a marketable idea, if the success of the HBO series "Sex and the City" is any indication.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com