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With Apple's iPad coming on the scene, Amazon is fighting to keep as much of its market lead as possible.
Nokia has maintained its global market lead, currently 38 percent of the market, according to the British research firm Canalys.
IBM is also looking for growth from its market lead in providing self-service kiosks to airlines.
Even G.M., which blew its market lead when it failed to embrace advanced technology, says it can meet an emissions standard that produces a 60 m.p.g.
Boston Scientific is close to receiving approval for its competing stent, Taxus, and some analysts expect the company to take away the market lead from Johnson & Johnson.
While it has the overall market lead, the market is so fragmented that Texas Instruments trails others in many segments of it.
Nokia grabbed the market lead in the late 1990's and, by most analysts' reckoning, has been widening its advantage ever since.
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The alleys of the market led down to the river.
The global market, led by Britain, is also growing.
Prices could accelerate rapidly if the tightening labour market leads to higher earnings growth.
The same widening of the market led to differentiation of classes within a craft.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com