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Durability is the key factor for the newest entrant in the headphone market — exercise personal audio equipment.
Personally, I like to think of it as a free market exercise.
The choice of the ballerina's body as a way to market exercise gear ― and of ballet as a marketing tool for exercise classes (excuse me, "lifestyles") ― is not coincidental.
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The market exercises such fascination not because people are inherently greedy but because we are eager to see which of our competences will be colonised next, enclosed and sold back to us.
Capitol Records, from December 1963 when it began issuing Beatles recordings for the US market, exercised complete control over format, compiling distinct US albums from the band's recordings and issuing songs of their choosing as singles.
This virtual-market exercise was one of a number of events organised for schools by Entrepreneurs in Action, a not-for-profit outfit created to open young people's eyes to possibilities in the business world.
Show me this is not some cynical marketing exercise.
Still, the Vignale is more than just a marketing exercise.
The last six months have felt like an extended marketing exercise.
It is, of course, something of a marketing exercise.
What about the suspicions "garden town" is just a marketing exercise?
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com