Where Mr Porter's book was rigorous (at least by the standards of management gurus), interesting and provocative, "Ploughing the Sea" is superficial, jargon-filled and dull.
Etihad says that it looks for good management (an interesting claim in Alitalia's case), and opportunities to cut costs and for good network integration.
"Learning about evidence-based management becomes interesting and engaging to students when it is applied to a teachable moment involving a natural disaster," argues a group from the University of Queensland Business School.
The lack of consensus among physicians for sedation management is interesting since it has been the topic of numerous trials [12 14].
My previous training in information engineering is vaguely relevant, but the ideas of motivation and psychology are more valuable and make management an interesting complement to the engineering background.
The lack of consensus among physicians for sedation management is interesting since it has been the topic of numerous trials [ 12- 14].
For reasons of time efficiency and patient preferences, this minimal sports medicine approach of low back pain management is interesting for the population under study, and possibly for comparable working populations with physical demanding job activities.
"I learned that Google had an interesting management structure," Philippe Dauman, the C.E.O. of Viacom, says, describing the negotiations that preceded the YouTube lawsuit.
To a typical Japanese boss, an inadvertent message saying that his firm is "not the most exciting electronics company", but that the boss is "an interesting management story", would be treated as an unforgivable insult, bringing dishonour on both firm and man.
Energy management is an interesting research area for wireless sensor networks.
