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"It's that back and forth, between technology making stories, and stories creating technology, that I'm interested in exploring," he said.
"Hence, content, something that goes a little deeper with the system, and hence, designers creating characters and making stories.
Our core belief is in storytelling: making stories to entertain people, to inform people, to sell to people.
In Making Stories he is taking it as a given, something "deadeningly obvious" that we become blind to.
This show runs on something more substantial than chic, more difficult than irony — namely, the real blood and sweat that go into making stories feel realer than reality.
This also means making stories accessible to everyone, which is why HuffPost does not have a pay wall requiring readers to pay for a subscription.
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In practice: Make stories a part of your organizational culture.
So Instagram made Stories.
I made stories in other countries.
I do not need to make stories for newspapers.
Which is what makes stories so powerful.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com