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Pharmaceutical companies are now making advertising to consumers a key to their business strategies.
It is Mr. Cunningham's first work of art after a brief career making advertising spots and rock videos.
When making advertising decisions, they viewed theirs as a business apart, a totally new endeavor with new rules or, more accurately, no rules.
"We started this because a member of the center's board of directors owned a business making advertising notions out of laminated plastic," Mr. Plewa said.
A lot of independent websites are grappling with the economics of online publishing, from making advertising pay to the possibility of subscriptions.
At its heart is the 40-year old London-based business Air-Edel, where Hans Zimmer (the composer of the score for Gladiator and more recently Sherlock Holmes) once worked making advertising jingles.
Similar(27)
The study examines conditions that will make advertising images more effective.
(There are eight major media markets, which makes advertising expensive).
This makes advertising more targeted and more useful for people.
We try and make advertising affordable to local businesses.
The company also says it has made advertising less obtrusive in the new service.
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