Ericsson, a Swedish telecoms firm, has set up a joint venture to make handsets with Japan's Sony.
Mr Chipchase's discovery that poor people often share their phones prompted the company to make handsets with multiple address books.Heavy investment in education is also essential.
Others are true innovators, making handsets with big speakers or with two slots for SIM cards, so that one handset can be called on two different numbers.According to Carolina Milanesi of Gartner, GFive is now the number three handset-maker in India, and it also sells its phones in South-East Asia, the Middle East, Africa and Latin America.
Last year, the Finnish phone maker formed a partnership with Microsoft to make handsets featuring Windows Phone, Microsoft's mobile operating system, which hasn't gained much traction in a phone market dominated by Apple and Google.
Samsung and LG have pledged to deliver gadgets with flexible displays as early as 2013 - making handsets, tablets, even possibly TVs bendy and virtually unbreakable.
Smartphones, with apps and internet, were a game changer in making handsets less like phones and more like an everything device.
For a start, compared with TDMA or FDMA, CDMA was extremely complicated, which would make handsets much more expensive.
They also make handsets for use on C.D.M.A. 2000 networks.
Even better, these EnGenius phones can make handset-to-handset calls without the base station.
They know how to make small, light handsets with colour screens and Internet features, and Japanese manufacturers already dominate other areas of consumer electronics, such as hi-fi equipment, video recorders, DVD players and televisions.
