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"The easier you make recycling for consumers, the more likely they are to do it," he says.
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In the past, some obstacles make recycling challenging for today's manufactured products.
There is evidence to suggest that there is a complimentary effect between retrofitting units with recycling chutes and placing a Blue Bin in the lobby entrance while the former provides the enabling conditions to make recycling easier for households, the latter provides the necessary reminder to residents to get them thinking about recycling initiatives in their buildings.
One example is The Recycling Partnership, a nonprofit focused on increasing residential curbside recycling, which maximizes public-private partnerships to "make recycling easier for Americans" by increasing accessibility and efficiency.
If and when the city signs with Hugo Neu, the contract is likely to be for just five years, which may be enough for the company but not nearly long enough to encourage the kind of industry investment that could make recycling profitable and competitive for the long haul.
Professor Richardson believes the price for helium should rise by between 20- and 50-fold to make recycling more worthwhile.
Therefore, firms in developing countries should develop recycling systems that make recycling a convenient activity.
Make recycling your religion.
Take action and make recycling fun.
Does your school make recycling convenient?
Make recycling easy by placing a well-labeled recycling bin next to every trash can.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com