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Exact(27)
"They make brands".
A particularly successful approach is to make brands famous.
It's been argued that the welter of information will actually make brands more valuable.
They make brands less exclusive or more expensive.But it is possible that buying genuine luxuries imposes an externality of its own.
In short, they want students with the cred to make brands seem cool, in ways that a TV or magazine ad never could.
The frequency of posts about Dumex and Abbott Laboratories, which make brands like Similac, remained elevated into August, suggesting the companies may have work to do to reassure consumers.
Similar(33)
"We know that we can make brand-typical products based on shared architectures.
"By making this music, we eject musical trash and make brand new music.
"We try to make brand advocates of celebrities through strategic seeding vs. utilizing them as spokespeople".
Beyond the web's space limitations, its audience, though growing, is still too small to make branding via banners practical.
And how, exactly, does that make Brand feel?
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com