Industrial manufacturers are also required to make appliances progressively use less energy.
The point of the campaign, says a spokesperson, is that Electrolux cannot get enough recycled plastic to make appliances.
"Anyone can make rebar, but steel used to make appliances and cars" — sheet steel, at the top of the market — "is really tough to make.
Altering devices will void most warranties, manufacturers warn, and they could make appliances overheat or damage the equipment or its user.
Mr. Obama's coming speech is also expected to highlight measures that the Department of Energy can take to make appliances and industrial equipment more efficient and to reduce the energy wasted in public and private buildings.
He backed higher fuel efficiency standards for motor vehicles and new toxic emissions rules for power plants, and he helped oversee a deal that would make appliances more energy efficient.
But a wide range of manufacturers, like those that make appliances, electronic goods, steel and heavy equipment, see themselves as losing both domestic and overseas customers if Japanese companies gain a big price advantage.
Make appliances efficient and more people discover they must have refrigerated wine cellars and second dishwashers.
Today, that fund, Airbus Ventures, announced its first bet, on an eight-year-old, Phoenix-based company called Local Motors that uses 3D printing to make appliances and road-ready vehicles.
The company makes appliance servers.
