Big changes often come bunched together, so that when good things are happening it is important to maintain the trend.
The results maintain the trend seen in the previous quarter, when Google bucked the market by posting increased year-on-year profits.
But there are serious doubts about whether India can maintain the trend, or accelerate it, as economists have urged.
In a preliminary statement, Britain's largest retail bank, said it would see a profit in the first quarter and expected to maintain the trend through the year.
They maintain the trend "came out of nowhere – it wasn't linked to any data research", but that it probably did contribute to the rise of fashion journalists "copying and pasting" trends they see on the internet.
In a preliminary statement, Lloyds, the largest consumer bank in Britain, said it would report a profit in the first quarter and expected to maintain the trend through the year.
"It will become increasingly challenging to help these people get better, which in turn will make it more difficult to maintain the trend we have seen in recent years of rising numbers of people successfully leaving the treatment system," said the NTA.
As Mr Chandy says, unless growth goes through the roof, "it is not possible to maintain the trend rate of poverty reduction with so many fewer individuals ready to cross the line".So what impact, in practice, might diminishing returns have?
2014 saw the rise of health and fitness startups and 2015 is maintaining the trend.
She added that the challenge now was for police services to maintain the trend for arresting fewer children.
As a baseline assumption, the increasing efficiency of these engines is expected to maintain the trend observed in the recent years.
