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Consumers view the chilled cabinet as providing convenience and quality and suppliers have managed to generate and maintain this perception through rapidly changing portfolios of products whose branding and presentation reinforce it.
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What scares me is people who try to maintain the perception of being perfect, this image of winning and winning big all the time, because under that brag sheet of accomplishments there is often a mountain of repression, of self-denial and a relentless quest for satisfaction that will probably never come.
We only use past tense in that sentence to reassure ourselves that those stereotypes are distant and not at all connected to us today, but this may require a healthy helping of sunny denial to maintain the perception as we travel throughout the land.
-Why might the AID organization want to "maintain the perception" that the Afghani radio stations are independently run?
Samsung, HTC, LG, and Apple have to release new phones for a number of reasons, primarily to maintain the perception of forward momentum and to please shareholders.
Conversely, if the exit price is on the low side, the company being sold, and certainly its backers, will insist on non disclosure so as to maintain the perception of a success.
The nurse in the following extract recounts the significance that it has for her to maintain a good relationship and that these doctors maintain the perception of control over their work.
The challenge for blood services is to recognise that current donors' motivations and levels of commitment are different to those of previous generations [ 21], and to work to maintain the perception that blood donation is a good fit within individuals' increasingly pressured lives.
As a result, reviewers were generally impressed with the game-world's variety, as this maintained the perception of an "enormous" game-world.
Designers typically judge how much variation in the product dimensions should be allowed while still maintaining the perception of high quality for the product or brand, but this is rarely based on a quantitative understanding of how consumers actually perceive variation and quality.
But traders and companies have an incentive in keeping supply restricted – or at least maintaining the perception that we are running out of oil – for profit.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com