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The endearingly absurd American Horror Story is a good template for how to maintain horror sprinkled with humour across a series.
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Aickman preferred to describe his own work as "strange stories", maintaining that "the horror story is purely sadistic; it depends entirely upon power to shock".
The killer who is stalking them, wearing a ghostly mask elongated in a Munchian howl, is given to asking his victims: "What's your favourite scary movie?" Scream 2 (1997) maintained the humour, horror and postmodern mischief: one scene included a discussion about how rare it is for sequels to improve upon originals.
Spanning 11 full-length novels, as well as works attributed to various pseudonyms and works in translation, Evenson's universe of psycho-cerebral horror maintains a consistently sating and reawakening pulse.
Describe the moon, the howling wind, or a dark corridor to maintain an air of gloom and horror throughout your story.
It's a line he still maintains despite the horrors of the war, saying that the "[it] has been tragic, but the balance is not entirely negative".
The cut of 14 per cent for IDS's Department for Work and Pensions ensured the Conservatives could maintain party unity in contrast to the horror story of Labour.
Although spared the horrors of combat, the Dutch had to maintain a large standing army, and mutinies broke out among the soldiers in 1918.
Luke Ward-Wilkinson plays the young Simon, a 13-year-old with theatrical aspirations who maintains a loving, affectionate horror of his parents' blowzy aversion to urbanity, and Olivia Colman excels as his smeared-lipstick barmaid mother, a working-class matron in southeast England who would send a thug through a blender to protect a son she can't quite fathom.
It aimed for survival horror over action and adventure, and through using an episodic structure managed to maintain tension over short timeframes with some success.
Maintain, maintain, maintain.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com