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But it is moving towards the mainstream consumer market.
It is gradually selling "green" to the mainstream consumer.
An Ultrabook pushes the mainstream consumer to a higher price, he said.
Nonetheless, mainstream consumer advocates and major food makers are nearly united in calling for passage.
Competition in mainstream consumer goods, such as televisions and DVD players, is ruthless.
But experts say that the trend is unlikely to catch on with the mainstream consumer.
Similar(8)
Mainstream consumers may claim an interest in welfare.
They argue that mainstream consumers rarely alter default settings.
It employed rugby stars as "brand ambassadors" and advertised in lifestyle magazines to reach mainstream consumers.
Mainstream consumers will benefit from open hardware, he says, "by having a wider choice".
First, there's a common misconception that mainstream consumers actually want a larger screen.
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