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They are worth a look, financial advisers and analysts say, because these markets may offer higher returns than mainstream assets or move in uncoordinated cycles, possibly lowering overall portfolio volatility.
Property offers an income stream, in the form of rents, and a long-term hedge against inflation.For the other alternative-asset classes the issue is whether they represent a different income stream from mainstream assets, and whether they are liquid enough to absorb lots of capital.
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Most executives we spoke with agree that questions posed by mainstream asset managers or analysts about sustainability during quarterly earnings calls remain very rare.
"We wouldn't be integrating sustainability into mainstream asset management if we didn't think it represents real risks and opportunities.
Fund managers are thus far less vulnerable to sudden falls in asset prices than banks proved to be in 2008.Third, there is little evidence that mainstream asset managers contribute to market panics.
CalPERS, a giant pension fund for state employees in California, which helped to cement commodities' status as a mainstream asset class with a big investment in 2007, cut its exposure late last year from 1.4% of its total assets to a niggardly 0.5%.
In terms of investments, what this means is increased volatility across two of today's most mainstream asset classes - equities and fixed income.
"The biggest development in the last two years has been very visible engagement by mainstream asset managers and brokers," says Antony Bugg-Levine, who pioneered impact investing while at the Rockefeller Foundation and now runs the Nonprofit Finance Fund.
For mainstream financial assets, such as equities or bonds, measures of returns and risks are relatively simple to construct and well-understood.
And regulators are pleased to see a growing alternative to mainstream banks that matches assets and liabilities and does not load up on leverage.
They also make a special plea to the philanthropic sector to do more impact investing with their endowments, as well as providing more grants to develop business models that attract impact investors and reduce the riskiness of impact assets to mainstream investors.
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