However, turnover growth is the main criterion for investors.
The main criterion for the prize, he said, was: "Does this book knock my socks off?
Along with restless leg syndrome and flatline come more questionable entries, where use becomes the main criterion for inclusion.
The Campaign for Real Ale uses fermentation in wooden casks as its main criterion for producing an acceptable brew.
And when the main criterion for relevance is general interest, the individual is left exposed to the two extremes of popularity — spectacular events and viral trivia.
If architectural ambition was the main criterion for inclusion on this list, then the team led by Skidmore, Owings & Merrill should have no place on it.
At the time, Bush said that his main criterion for a running mate was "somebody who's not going to hurt you".
The Campaign for Real Barbecue's main criterion for bestowing its certification on a barbecue joint is that the meat being served has been cooked exclusively from the heat of hardwood coals.
But the rules shifted with the rise of the superstar model culture of the 1990's, when waiflike beauty began trumping studied eccentricity as the main criterion for gaining entry into a coveted nightspot.
To its credit, the biography, which will probably make no best-seller list, does not meet the main criterion for our company of debunkers, and indeed it exposes their collective tunnel vision.
Scientific excellence is the main criterion for publication.
