The bulk of marketing spending that we think is being used for advertising is in fact spent on promotion" — in-store displays, public relations, direct mail, trade promotions, stunts aimed at drawing attention.
Analysts have noted that Yahoo and the Daily Mail trade in similarly low- to mid-brow, attention-grabbing content and target similar audiences — although those audiences are largely on different continents.
BY the end of next year, airline passengers may be able to send and receive e-mail, trade stocks, surf the Internet and watch television -- using just one screen -- at 40,000 feet and 500 miles an hour.
Being aware of a firm's sudden interest in a certain type of security or news could at the very least be a good steer for an informed journalist.Bloomberg (which is a competitor of The Economist Group in several areas) emphatically denied that reporters had access to e-mails, trading data or information on precisely what stories were being read and by whom.
The government says wiretapping Mr. Rajaratnam's phone was necessary to carry out the inquiry because the S.E.C.'s civil investigation - which produced four million documents including e-mails, trading records and phone logs - failed to yield sufficient evidence to bring a criminal case.
The Klondike gold rush in the 1890s put dog sledding on the map: everything that moved in the Yukon during the frozen season – prospectors, trappers, doctors, mail, commerce, trade – was moved by sled dogs.
With the campaign against Taliban and Al Qaeda fighters in the Shah-i-Kot Valley completed, American soldiers returned to their camp at the old Soviet air base near Kabul last week to do as soldiers do after a battle: put up their boots, read mail, eat, trade battle stories, shave, call home, play cards, relax.
The source of unused stamp is business houses that do a large mail-order trade.
In the e-mails I trade back and forth with friends, we can't stop marveling at the scandal, at the head-spinning twists and turns.
There is Angelo, the stout lad who delivers our newspaper, and his friendly rivalry with Mr. Lin, his competitor in the mail-delivery trade.
When people decide to go online to read the latest headlines, check their e-mail or trade stocks, chances are that they do not pause to consider their operating systems.
