While digital subscriptions often make up 1 to 2 percent of total magazine readership, it now has 137,000 paid digital subscribers.
This is patently untrue as the survey data suggests that over the next six months, there will be a gradual rise in online newspaper and magazine readership.
"Once [businesses] compare numbers to magazine readership sizes or TV advertisement views [and] take into consideration our personal influence, they understand more," he told The Huffington Post via email.
At the same conference, Anne Moore, chair and CEO of Time Inc., noted that her company's print products are read by 45 million readers each week -- and that magazine readership is actually up, even among young people.
Newspaper and magazine readership varied between sites.
The direct marketing of Group Publishing books will be implemented through its magazine readership base.
Placed slyly in the back of magazines whose readership is largely made up of teenage girls, the accompanying text gently undermines in order to make their audience more receptive to their seductions.
From its inception, the Batterberrys's publication had two aims: first, to puncture what they saw as the truffled pomposity of Gourmet, the best-known food magazine of the period; and second, to appeal as much to men as to women, who had long been food magazines' primary readership.
Cuyana, the San Francisco e-commerce startup that makes responsibly produced apparel and accessories, has inked a yearlong partnership with Real Simple magazine to make a total of four collections targeted at the magazine's readership.
But Mr Desmond is unlikely to see any commercial advantage in giving publicity to Hello!, arch-rival of his own magazine, OK! Wedding exclusives, the lifeblood of Hello! and OK!, have the power to boost a magazine's readership by tens of thousands and the rights to film stars' nuptials are fiercely guarded.
