To be clear, I don't just dislike the pods themselves but the machinery, packaging, branding and everything else to do with those soullessly overstyled coffee capsules.
Their biggest challenge was timing: they wanted to open a fully functional chocolate factory, café, and shop by Easter 2014, but at the outset had no premises, machinery, staff, brand, recipes, or packaging.
He went on to encourage his viewers to sign a petition on the Avaaz campaign website, to put pressure on companies such as Barclays, computer company HP, security giants G4S, pension fund ABP and heavy machinery Caterpillar brand to rethink their investments.
If the Hollywood frenzy raises questions about originality — has theater become just a derivative cog in brand machinery?
Industrial machinery and clothing brand, Cat, has been making rugged Android smartphones for a couple of years, but its latest has a new trick up its sleeve.
The digital part has taken years to develop and refine, as the machinery for extracting brand signals from Internet browsing behavior (masses of it) requires creating and tuning sophisticated algorithms to help marketers find the people most likely to engage with a brand.
The interior was always immaculate, with brand new machinery and an array of flowers and plants that Mrs. Woo considered a great source of pride, her neighbors said.
It is also why large plants quickly became so common in chemicals, branded packaged foods, steel, agricultural machinery, and all the other "high technology" industries of the late nineteenth century.
So sales of certain goods that are shipped out of the country – think industrial companies that build powerful machinery and armaments with strong brands and few viable competitors – are not likely to fall off because of the stronger dollar, he says.
There is a clear interest in keeping the Internet-based political machinery that made Mr. Obama's brand so iconic and that helped him raise record amounts.
