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Thus, in a context in which there are two equally probable rewarding outcomes, delivery of the lower reward will cause below-baseline activity, whereas delivery of the higher reward leads to an increase in firing.
But Johnson incurred a sort of "hubris penalty," receiving a significantly lower reward if he celebrated with a touchdown dance than if he gave the ball to the official and jogged off the field.
And across financial markets investors are demanding a lower reward for holding assets that are riskier than good old treasury bonds.Yet this boom seems to have gone too long.
One could argue, in fact, that Republicans should take their relatively stronger candidates in Maine, like Mr. Raye, and run them for the House; those seats could be more competitive if vacated by Ms. Pingree and Mr. Michaud, offering a lower reward but a considerably higher chance of success.
But heck, real estate is relatively low-risk, so REIT investors should expect a lower reward.
(This strategy is typically viewed as a lower risk and lower reward than the second scenario, as some of the risk and reward is shared with the licensee or acquirer of the patents).
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Unfortunately, these investments bring higher risks and lower rewards.
In Europe starting your own company has long carried higher risks and lower rewards than across the Atlantic.
Customers in the Hilton HHonors program, for example, need to fulfill annual qualification requirements or they may be downgraded to a lower rewards tier.
Chase's Sapphire cards can be traded in for a fee-free Chase Freedom card, and Capital One's Venture Rewards, which costs $59 a year, can be swapped for a VentureOne card with a lower rewards rate and no fee.
Gaming a system of professional accreditation is a dicier proposition: higher stakes and lower rewards, because the school wins the approval of a system the school itself has proved to be corruptible.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com