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Justyna Jupowicz-Kozak quote

Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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low marketing

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "low marketing" is not standard in written English and may cause confusion.
It could be used to refer to marketing strategies that are low-cost or low-effort, but it is not a widely recognized term. Example: "The company decided to focus on low marketing strategies to reach a broader audience without overspending."

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

6 human-written examples

They'll have a low marketing budget, meaning you have to go out and seek.

News & Media

Independent

That was in contrast to attitudes in the early days of e-commerce, when analysts and executives preached that the first companies to enter a given category would have a twofold advantage: low marketing costs because there were few competitors to sell against and the chance to engender customer loyalty before other sites came knocking.

News & Media

The New York Times

The low cost of ETFs is a consequence of their low marketing fees; but that also means there is no salesforce eager to push the funds.All told, index funds comprise less than 9% of the retail market, according to Financial Research Corporation, a Boston consulting firm (see chart).

News & Media

The Economist

Goldston counters Squali's theory, citing NetZero's low cost of customer acquisition, low marketing expenses, low overhead and lean structure.

News & Media

Forbes

The machinery and operations when improperly designed may generate rice kernel cracking and breakage and consequently a low marketing price.

This year many charities will be redoubling their social media efforts, especially on Facebook, having found that they can acquire fans (or "Likes," if we have to use Mark Zuckerberg's more recently prescribed term-of-art) at the relatively low marketing cost of $0.18 to $0.80 per fan.

News & Media

Huffington Post

Human-verified similar examples from authoritative sources

Similar Expressions

54 human-written examples

"There's a high turnover of people and there's low market bargaining power.

The road to irrelevance is paved with high margins and low market share.

The low market volatility in 2014 may have been the calm before the storm.

News & Media

The Economist

Although they are still trapped, their fur has a low market value.

They often punt on fairly illiquid stocks with low market capitalisation.

News & Media

The Economist
Show more...

Expert writing Tips

Best practice

When using "low marketing", ensure the context clearly indicates you are referring to either a minimal budget, a small amount of effort, or a strategic choice to downplay marketing activities.

Common error

Avoid using "low marketing" when you actually mean ineffective or poorly executed marketing. "Low marketing" implies a deliberate choice, not necessarily a failure in strategy.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

81%

Authority and reliability

3.8/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "low marketing" primarily functions as a descriptor, modifying a noun related to business strategies. It suggests a condition where marketing activities are reduced in scope or intensity.

Expression frequency: Uncommon

Frequent in

News & Media

67%

Science

33%

Formal & Business

0%

Less common in

Encyclopedias

0%

Wiki

0%

Social Media

0%

Ludwig's WRAP-UP

In summary, "low marketing" describes situations where marketing efforts are intentionally or necessarily reduced. While Ludwig AI recognizes the term isn't standard English, it's used to denote minimal budgets, reduced effort, or strategic choices to downplay marketing activities. It appears most frequently in News & Media and Scientific contexts. For greater clarity, alternatives like "budget marketing" or "minimal advertising" may be preferred. Remember to use "low marketing" to imply a deliberate choice rather than ineffective marketing.

FAQs

What does "low marketing" generally refer to?

"Low marketing" typically describes marketing efforts that are characterized by a minimal budget, reduced intensity, or a deliberate strategy to downplay promotional activities.

What are some alternatives to the phrase "low marketing"?

Consider using alternatives like "budget marketing", "minimal advertising", or "cost-effective marketing" depending on the specific context.

How can I use "low marketing" effectively in a sentence?

To use "low marketing" effectively, ensure the surrounding context clarifies whether you're referring to budget constraints, reduced effort, or a strategic choice to minimize marketing presence. For example: "The startup adopted a "low marketing" strategy to conserve resources during its initial phase."

Is "low marketing" considered standard English?

While not a formal or widely recognized term, "low marketing" is understandable in specific contexts, particularly when discussing budgetary or strategic limitations on marketing activities. However, it's important to ensure clarity when using it.

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Source & Trust

81%

Authority and reliability

3.8/5

Expert rating

Real-world application tested

Most frequent sentences: