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In doublespeak, the very meaning of the word poverty disappears when to be poor no longer means to lack money.
Geography no longer means anything.
It no longer means this.
"Normal no longer means what it did.
Being poor or uneducated no longer means being weak.
'Made in Europe' no longer means 'made with dignity'".
Cheap no longer means nasty; it just means affordable.
Communism no longer means red flags and symbolic marches.
In British politics, "metropolitan" no longer means "urban".
"Closed" no longer means the guards lock the doors immediately.
Glacial pace, in Alaska, no longer means slow.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com