And maybe, in the long term, that is all that matters.
"I think it's a wonderful opportunity to offer housing for the long term that will be healthier, all across the North Slope region".
"You should expect over the long term that [all our services] will work together".
But what we don't often see are the more complex stories about enlightened business leadership; the companies that work in the long-term, that consider all stakeholders in their business dealings, and that actively seek collaboration instead of conflict.
On Thursday, Yahoo said that it had concluded that selling its search business alone to Microsoft would not be in its best interests over the long term and that all talks with Microsoft were over.
While a touch-up of our education and support systems would probably be the best fix in the long term, we all know that's not likely.
"Historically we were focused on the Russian market where we have more than 100 million users, but we think that long term all products are moving to mobile," he says.
However, many of them remain vulnerable to long term complications that may persist all over their lives.
Other components considered central to its success included the perceived long term commitment by all partners, that success should be built slowly and steadily, and that regular review of objectives and strategies needed to be undertaken.
But that's partly because we haven't done the long term research that would give us all the answers".
We have shown that the difference between Sweden and the UK in five year survival after breast cancer could not be explained even if UK registries had registered only 60% of all long term survivors (that is, if 40% of long term survivors were never registered).
