The tie-dye cupcake, at Baked by Melissa, is the signature creation of Melissa Bushell, a Grateful Dead fan who has become a local cupcake mogul at dizzying speed.
The video includes interviews with enthusiastic young residents, a local cupcake maker, a bartender at a new watering hole, and with Edwards herself.
So I finally decided to venture out of my dorm room, going to a local cupcake shop and buying myself one.
Local bakery Cupcake Down South is supporting the cause by offering a special "Charleston Love" cupcake for $2.95 through July 5.
A number of local, homegrown cupcake shops and businesses have sprouted throughout the Gulf countries over the past few years, hacking at Khaleeji teenage girls' slimming diets and gnawing at their fat budgets.
Hypervigilance on health questions has long been typical of Bay Area residents; some local schools ban cupcakes or other sugared treats for classroom birthday celebrations in favor of more nutritious treats like crunchy seaweed snacks, for example.
This means a talented local baker could sell cupcakes online, a local piano teacher or DJ could receive bookings online".
A highly regarded entrepreneur on this stretch of Queen Street, he is known for donating any leftover cupcakes to local food banks, as well as a few lucky neighbours.
At the Oakville bakery, Nicole says she enjoys hosting cupcake classes for adults (where they often bake with local craft beer) and cupcake camps for children.
And Fulton Street, long home to excellent Southern and soul-food restaurants, is gaining fresh life in businesses like Greene Grape Provisions, a grocery offshoot of a wine store up the street, where locals pick up vegan cupcakes.
