Exact(3)
As for licensing games in the future, Sawel says Zynga will do this when it makes sense.
For a company that's known for exerting ultra tight control over so many aspects of its product lines, licensing games doesn't really seem like a good fit.
TouchMe is homebrew-based device that will only work with specific homebrew software, so don't expect to Sony to start licensing games that have touch screen compatibility.
Similar(57)
Mr. Pincus said the company would be interested in licensing game trademarks or working with traditional game makers.
Plus, Nintendo doesn't want to get into that music service licensing game.
Steve Jobs wooed them with his charms, pitched a great story, and established the rules of the online music licensing game.
The WMS Gaming booth included more than a dozen licensed games, including "Don Ho's Kahuna Kash" and several based on the Monopoly board game.
The first generation of online Chinese games were licensed games from Korea.
Movie licensed games have generally sucked something fierce.
The company also kept up its 68.6% margin, which was "welcomed news given the growing contribution of lower margin licensed games," Citi analysts wrote.
NetEase licenses games from Blizzard Entertainment in the U.S. In 2014 it launched Blizzard's "Hearthstone: Heroes of Warcraft" for the iPad in China.
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