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Fast-forward several years and now Sony has gotten into the business of slapping their logo on officially licensed gear with the "Official Licensed Product" gimmick.
Each year, Martin Van der Werf reports, Michigan will receive $1.2 million in cash, about $2 million worth of uniforms and equipment, and 10percentt of Nike's profit on licensed gear.
My son can't wait for when the NBA sends out its sales brochure of licensed gear.
Gear up for every game with premium apparel, officially licensed gear, vintage logo t-shirts and more from your favorite teams!
The university is seeing an increase in sales of jerseys, sweatshirts, hats and other licensed gear.
An enterprising customer approached the store's FanZone terminal, a kind of A.T.M. for licensed gear, and selected the Jets' roster from the touch-screen menu.
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Most licensed sports gear is still sold through traditional brick-and-mortar outlets.
But it is Clarkson who is in line to make the most money because, unlike his on-screen colleagues, he was a shareholder in a joint venture with BBC Worldwide – the corporation's commercial arm – responsible for live shows, DVDs and licensing Top Gear spin-offs around the world.
The chemical is so dangerous, officials said, that its use is illegal in urban areas unless licensed professionals wearing protective gear apply it.
'If that brand has been licensed to perfume, handbags, travel gear or other accessories then that is where the money comes, because you are talking about big margins,' says John Wilson, the chief executive of the British Fashion Council.
Taking a motorcycle safety course, wearing proper gear and getting licensed as required by your state will help mitigate that risk.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com