Sentence examples for leverage the popularity from inspiring English sources

Instead, Pressly wants to leverage the popularity of tablets' most popular application, the browser, to immediately deliver tablet-optimized experiences to those surfing the Web.

Three years later the company was renamed again, this time becoming MapQuest to leverage the popularity of the online brand.

Disney-ABC's collaboration with Hyperion was born of an effort to leverage the popularity of the network's soap operas and casts.

T-Mobile today becomes the latest operator to leverage the popularity of free internet phone calls and texts in hopes of luring in more users around its brand.

Some destinations will even jump on opportunity and leverage the popularity of a film to promote tourism; take New Zealand, which recently turned the release of "The Hobbit" into an international marketing bonanza that resulted in everything from discounted vacation packages to elaborately embellished baggage claim carousels.

In Haggard Hawks and Paltry Poltroons: The Origins of English in Ten Words (Constable), Paul Anthony Jones leverages the popularity of the listicle with umpteen (all right, 50) lists of 10 more-or-less obscure words, grouped thematically.

With Google Checkout, the company is also leveraging the popularity of AdWords.

Leveraging the popularity of the Musical.ly app (now rebranded under its new owner, TikTok), Toonstar launched Poppy.tv.tv

Much like what Microsoft wants to do around a user's contact list, AOL's true potential with AIM Mail lies in leveraging the popularity of its instant-message client, the one AOL application that trumps its competitors' offerings.

The site FreeSTDCheck.org and AIDS Health Foundation is leveraging the popularity of these dating apps to get the word out about getting yourself checked out for a sexually transmitted disease.

Companies like CommonBond have emerged in response to the student loan crisis, leveraging the popularity of peer-to-peer lending platforms like LendingClub and Prosper to give student borrowers a better shake.