By Hendrik Hertzberg When WikiLeaks dumped its first trove of purloined State Department cables on the world last week, Fast Company ran the whole thing through "a simple word cloud generator," a computer application that uses different lettering sizes to depict the frequency with which specific words appear in a given body of text.
When WikiLeaks dumped its first trove of purloined State Department cables on the world last week, Fast Company ran the whole thing through "a simple word cloud generator," a computer application that uses different lettering sizes to depict the frequency with which specific words appear in a given body of text.
And how about those alien TV and radio remote-control gizmos with 50 bean-sized buttons with cryptic commands like "swap" and "SB decoding," in gray-on-black lettering the size of the text for the restrictions on an airline fare-sale ad?
Your quote may also dictate the lettering template size.
The lettering and sizing were all tested – sometimes using airmen at a field in Oxfordshire as test subjects.
"There was a big reaction, with the traditionalists against the lettering, and the size of the signs," she says.
To ensure a uniform appearance from the vantage point of the terrace, the lettering increases in size according to its relative height and distance from the viewer.
But some 20 other states and localities are considering measures that would require chain restaurants to provide calories or detailed nutritional information right on the menu or menu board, often next to the price and in the same size lettering.
The reverse suffers from too much lettering of uniform size.
And most prepacked food must display a full list of ingredients, for which the regulations specify minimum sizes of lettering.
The relative importance of map features is reflected in the different sizes of lettering selected to label them.
