"less promotional" is a correct and usable phrase in written English.
For example, "We are looking to decrease our promotional efforts and focus on creating content that is less promotional and more informative."
"We're now in a less promotional environment than we were before the recession".
"We're now into a less promotional environment than we were before the recession," said Stephen I. Sadove, chairman and chief executive of Saks.
In most respects the series resembles a less promotional version of the kind of travelogue shows found all over cable TV.
"The two biggest trends were high-end selling, and less promotional merchandise," said Margaret Mager, a retail analyst with Goldman Sachs.
"All season long, we'll air these series with less commercials, less promotional time, and above all, less reason to grab the remote and change the channel".
He believes that as well as paying poor royalties, Spotify cannibalises sales, offers less promotional benefit than YouTube, and "propagates a myth that music is free".
Where studios could get into trouble, though, is if mobile phone episodes like these are viewed less as promotional material and more as pure entertainment.
If LendingTree can successfully reengage with customers on a more recurring basis via My LendingTree, the app should be accretive to overall variable marketing margin because they'll have to spend far less on promotional activities due to organic customer.
Clearly, Mr. Alberda is a different sort of ballet tweeter — less self-promotional, more philosophical and always snappy: "I've heard the voice of God and he is an angry God with a Danish accent who doesn't like my acting".
So as a description of personal experience, I found Wortham's words to be a valuable reminder to try, at least, to be less self-promotional and less self-absorbed.
Those sections also mostly highlight Google's own resources (often from its re:Work project), of course, but it's obviously far less self-promotional than the Tools and Community section and there's plenty of useful information here.
