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New technologies lead to hype, which in turn leads to new conversations and new big ideas as if earlier problems had been solved.
Our knowledge of them is far greater than any other set of species, but while this can sometimes lead to hype in the media thanks to the public's fondness for these impressive animals, it does mean that they form a foundation of much of our understanding of the dinosaurs.
To be sure, Congress was concerned that permitting angel deals to be advertised might lead to hype.
And that hype is a necessary, but not sufficient, condition of success: Success will lead to hype — blog coverage, awards, etc., but hype won't necessarily lead to success.
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His pairing with Padukone, after their highly publicised break-up, led to hype surrounding the film's release.
Such proactivity leads to hype and a lack of relativism in the communication by the media of cancer research stories, a constant theme in health literacy and public policy (Hayes et al, 2007).
If true, that could easily lead officers to hype their findings so they remain in good standing with their superiors.
But so far the bid by Harmony, a South African gold miner, to grab Gold Fields, a bigger local rival with tempting ore reserves, has led mainly to hype.In New York this week Harmony's ebullient chief, Bernard Swanepoel, raged that Gold Fields had labelled him "a criminal" by saying that he exaggerated his firm's reserves.
Telemedicine Society of India (TSI): In 2003 5 TSI's telemedicine hype lead to the creation of infrastructure and to ISRO donating bandwidth and equipment.
Even while hype may lead to disappointment later on, as actors realise but apparently can't do much about (Rip [2006], Rip [2013]).
At the end of the day, scientists may learn to love this new way of evaluating their significance, since it could take away some of the hype and lead to a better balance between speculative short-term praise and proper long-term credit based on facts, allowing them to focus once more on conducting their research.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com