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Previous studies have shown the importance of paying attention to lay peoples' interpretations of risk of disease, in order to explain health-related behavior.
Studies of lay peoples' hypothetical decisions suggest that they may find it difficult to evaluate traditional effect measures such as relative risk reduction [ 4] and number needed to treat [ 5, 6].
Their 'medicines-resistance' model of medicine-taking was developed from a meta-ethnography [ 7] of 37 qualitative research studies published between 1992 and 2001 that primarily explored lay peoples' views of medicine-taking.
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Yet they fascinate lay people.
But lay people cannot assess this news.
If they lay people off, they pay less.
In medicine, we lay people are getting used to that.
Large numbers of lay people are also entitled to accounts.
But it looks better politically to lay people off".
"It helps save you from having to lay people off".
"We don't lay people off at this point.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com