Big labels, suffering as digital download sales fail to compensate for falling CD sales and the impact of piracy, are launching divisions dedicated to forging partnerships between big brands and their artists.
The video is being presented at LACMA by Neuehouse, the New York art space, with UTA Fine Art, the agency's recently launched division that represents visual artists.
Hoping to open a new front in the battle for virtual-reality primacy, Jaunt, a start-up that has focused primarily on technology, is launching a division to create original VR content.
Boeing acquired Hughes's space-launch division in 2000.
Increasing numbers of companies launching new divisions or developing new business applications are doing so on low-cost Windows NT servers, not on high-priced proprietary systems.
A recently launched digital division in the US is attempting to take advantage, with the Blender site selling music downloads and ringtones, for example, and the Maxim brand due to be attached to all manner of projects.
In January Time Warner launched a division to chase on-line sales, plotting tie-ins that would bring shudders from journalists if applied to the world of ink and paper.
Sepso is president of Activision Blizzard's recently launched Media Networks division, charged with making franchises like "fnatic" and "Dignitas" as familiar as "Lakers and Yankeeses".
EADS said today that it expected to return the satellite and rocket-launching divisions to profitability by 2004, assuming it could assemble two to three satellites a year at Astrium and launch five or six satellite-bearing Ariane rockets.
Since launching its catalog division in 1997, EMI has re-released more than a dozen revamped Beatles albums.
