launched at

USAGE SUMMARY

The phrase "launched at" is correct and usable in written English.
It can be used to indicate the time or event when something was initiated or started, often in the context of products, projects, or campaigns. Example: "The new marketing campaign was launched at the beginning of the year to coincide with the product release."

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

The vitriol launched at her is misplaced.

Independent

The site launched at the end of 2009.

The New York Times

It is to be formally launched at the Kananaskis meeting.

The Economist

The scheme was launched at the Venice Biennale.

The Guardian

It was launched at the Conservative conference of 1993.

The Guardian

A petition was also officially launched at the meeting.

The Guardian

The rescue mission was launched at about midnight Iraqi time.

The New York Times

Initiatives have been launched at the European level.

The Guardian - Opinion

The DWP investigations were launched at A4e offices across Britain.

The Guardian

The Sphero was launched at the end of 2011.

The New Yorker

The idea was launched at WTAE in 1975.

The New York Times - Sports

Expert writing Tips

Best practice

When describing the launch of a product or initiative, specify not only the location or event "at" which it was launched but also the date for clarity. For example: "The new initiative was launched at the conference on January 1, 2025."

Common error

Avoid using "launched at" when you mean to describe the target of an attack or criticism; use alternatives like "directed at" or "aimed at" instead to ensure clarity and avoid misinterpretation. For example: the criticism should be "aimed at" the company, not "launched at" the company.

Linguistic Context

The phrase "launched at" functions primarily as a verb phrase followed by a preposition, indicating the initiation or commencement of something, such as a product, campaign, or initiative, at a specific time, event, or location. Ludwig AI confirms its correct and widespread usage.

Expression frequency: Very common

Frequent in

News & Media

42%

Science

33%

Formal & Business

12%

Less common in

Encyclopedias

3%

Wiki

3%

Reference

0%

Ludwig's WRAP-UP

In summary, "launched at" is a versatile phrase used to denote the starting point of various initiatives, products, or events. As Ludwig AI confirms, the phrase is considered grammatically sound and is used very often. It is most prevalent in contexts related to news, science, and formal business settings. When using "launched at", ensure that the context clearly specifies where or when the event started. Alternatives like "initiated at" or "commenced at" can be used for nuanced emphasis. Avoid using it to denote targets of criticism; use "aimed at" instead.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

initiated at

Focuses on the start of a process or project, emphasizing a formal beginning.

commenced at

Highlights the formal start of an activity or event, often implying a structured beginning.

unveiled at

Suggests a public reveal or introduction of something new at a particular venue or time.

introduced at

Emphasizes the act of bringing something new to attention at a specific point.

kicked off at

Implies an informal start or beginning, often used in the context of events or projects.

began at

A simple and direct way to indicate the start time of something.

originated at

Highlights the place or time where something started or came into existence.

instigated at

Focuses on the action of initiating or setting something in motion at a particular place or time.

set in motion at

Emphasizes the start of a process or series of actions at a specific point.

established at

Indicates the founding or creation of something at a particular location or event.

FAQs

How can I use "launched at" in a sentence?

The phrase "launched at" is used to indicate where or when something was initiated or started. For example, "The product was launched at the trade show", or "The campaign was launched at the beginning of the year".

What are some alternatives to "launched at"?

Depending on the context, you can use alternatives like "initiated at", "commenced at", or "unveiled at" to convey a similar meaning.

Is there a difference between "launched at" and "launched in"?

"Launched at" typically refers to a specific event or location, such as "The product launched at CES". "Launched in" usually refers to a broader geographic area or a medium, such as "The product launched in Europe".

Can "launched at" be used for abstract concepts or only physical objects?

"Launched at" can be used for both. You can launch a product (physical) or a campaign (abstract) "at" a specific event or time.