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CSFB said Kraft's own math suggests that it takes the company two years from launch to get a return on incremental marketing which could be too long in a "fast-paced consumer environment" that could switch direction before then.
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It is the only town, the only place to anchor, and even then you have to hop on to a launch to get to land.
One other nice feature is that Where To? can be launched from Apple Maps, to get a more complete idea of what is around your chosen destination.
Qualcomm Ventures also launched a program to get a drone on every farm in Brazil (there are over 2 million).
The Department of Energy in 2002 launched Nuclear Power 2010 to get a new reactor built by the end of the decade.
Brown led meetings and launched a grassroots campaign to get a measure on the ballot for the following year.
The first big player to get a launch is likely to be the brilliant HTC Vive this winter, but it's going to require an ultra high-end PC, limiting its user base – at least at first – to enthusiasts.
European operators can sometimes wait many months to get a launch slot on these converted ICBMs, however.
When we launched Guardian Science Blogs, the idea was to get a foothold in this rapidly changing ecosystem.
Last year, Coca-Cola, PepsiCo and Anheuser-Busch, an American brewer, each launched an energy drink, attempting to get a slice of the market in which Red Bull currently has a 70-90% share.
The team hope data from Iris, which launched earlier this year, will help them to get a better understanding of, and predict, "space weather".
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