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"You launch something and cross your fingers".
I knew I had to launch something to do with coffee – the flavour entices me.
"I would be very surprised if we didn't launch something next year, and quite surprised if we didn't launch something the year after as well," Coleridge says.
And, of course, when you launch something like this, you can expect some controversy.
"Morally, it's a questionable way to launch something, isn't it?" Wilson pauses for a second.
"We had this idea: Could we launch something totally from scratch?" Gauthier recalled.
Similar(13)
Recently they launched something called the "Billion Oyster" project.
Tech City launched something called Tech Nation this week.
We're also launching something called the Lender Directory — like a TripAdvisor for the mortgage industry.
There's a sort of fear of launching something and failing," he said.
It launched something people might actually lust over, something sleek, something powerful, something innovative.
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CEO of Professional Science Editing for Scientists @ prosciediting.com