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Mobile applications are expected to generate a growing stream of local language content.
"This would not be always the case if Estonian language content reaches them via their social media contacts".
"There is a huge shortage of local language content," said Sanjay Tiwari, the chief executive of JuxtConsult.
"Dictionaries have always included formal and informal English," says the head of language content at Collins, Helen Newstead.
Language content referring to language content Example: Agent describes what it has heard or read.
Websites such as Wikipedia are already trying to push regional language content.
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Click here to view Even Channel 4, which had led the way in foreign-language content, moved on.
And it introduced additional Spanish-language content to its site and hired more bilingual agents at its reservations centers.
"It will give them access to English-language content that they would not otherwise have," said one French analyst.
Rasha Faek, a Syrian journalist based in Amman, is serving as senior editor responsible for all Arabic-language content.
The deal, he added, "provides our customers with the broadest selection of top quality Spanish-language content".
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