Examples of getting it wrong are abundant: A common 'for-the-ladies' strategy is to take last year's product, re-release it at a slightly lower-price point, slightly smaller and clad in pink plastic.
Urged on by Lady Thatcher, Mr Hague's strategy at his own conference in Blackpool was, in effect, to say to the electorate: "Aha!
The New York Times is to offer a new cut-price internet subscription to users who don't want to access the full contents of the paper in a change reflecting the "Grey Lady's" new digital strategy.
Alistair McAlpine, deputy chairman of Britain's Tory Party under Margaret Thatcher, has published "The Ruthless Leader"—not a biography of the Iron Lady, but "three classics of strategy and power".
And while never quite mentioning Mitt Romney by name, the first lady was a key player in that offensive strategy.
This publishing strategy was to protect Austen — a Lady, as she was referred to on the title page of "Sense and Sensibility," her first publication — against opprobrium.
Former first lady Michelle Obama says Democrats should not embrace a strategy of instilling fear in their opponents.
Orson Welles attributed the success of the film to a marketing strategy that featured a naked tattooed lady on the film's posters and print ads.
He has campaigned alongside the first lady in the district, and the president offered suggestions on strategy and campaign consultants.
Marist's strategy of collapsing around Fowles and smothering the Lady Tigers' most reliable shooter, Quianna Chaney, exposed L.S.U.'s erratic shooting (13 for 33 in the first half).
44 The health gains are thus likely to outweigh the nominal marginal cost of adding our modest proposed strategy on to the existing platform of the lady health workers programme in Pakistan.
