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An excellent pupil, Robert labels items in his home by putting sticky notes on everything from his potted plant to his toilet seat to even his dog.
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-- logical or not -- I feel safer eating labeled items vs. risking eating something like an un-labelled salad somewhere.
Own-label items such as Deliplus (a line of cosmetics) account for 38%% of sales.
It also is selling more private-label items, like its Colorado hiking boots, which generate more profit than brand names.
In many markets, for instance, Lidl now stocks a limited range of branded goods alongside its cheaper own-label items.
As the big retailers reduce lines, discounters may well consider introducing more branded and premium own-label items to widen appeal and avoid a growth plateau.
The company said that sales were strong for its deli, bakery and prepared foods, and that store-label items accounted for a record 26percentt of its grocery sales.
Morrisons complained to the advertising watchdog about an Aldi ad that compared a basket of branded goods with one full of its own-label items.
The company has also faced sanctions from regulators and customs officials in Shanghai, who have accused it of falsely labeling items and selling poor-quality products.
Aldi's mainly sells its own private-label items at cheap prices — a five-ounce bacon-wrapped beef filet costs $1.79 at the Queens store.
Fraser McKevitt, head of retail and consumer insight at Kantar Worldpanel, said shoppers have been visiting the Co-op's stores more frequently, especially for fresh food and own-label items.
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