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Rocky also boosted Hood By Air's reputation by incorporating endorsements of the label into his lyrics.
Add "Glee," ABC Family, MTV, CW and almost every record label into the mix; Justin Bieber ascended via YouTube.
Once the 1967 Monterey Pop Festival showed Davis the light, he transformed the label into a rock-era leader.
They transformed Coach from a beloved but stodgy collegiate label into a chic symbol for aspiring fashion-seekers.
"There was a point I wanted to grow up and turn the label into a proper business.
2. The designers Timo Weiland and Alan Eckstein have expanded their accessories label into a full range of clothing.
It is hoped the designer can transform the label into a relevant fashion force with international clout.
Winning enabled him to get a studio, expand his team and get the label into more than 100 stockists worldwide.
label into their clothing, and the 135 universities have agreed that their logos will go only on F.L.A.-made products.
Earlier this year, Phillips-Van Heusen, owner of Calvin Klein, brought the label into their stable for $3bn.
His first women's collections, starting in March 2006, were a qualified success, as he tried to take the minimalist label into new creative territory.
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