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But there is a growing movement to confront the key force behind the trade — the consumer's desire for a product.
European investors who till recently favored the safety of bonds are a key force behind the bull market.
The key force behind the decline in marriage, as with childbearing, seems to be finances, not dramatic changes in young people's aspirations for marital bliss.
The key force behind the present resurgence of renewable energy activity within Pakistan is the creation of the Alternative Energy Development Board (AEDB), established by the Government of Pakistan in 2003.
Bryan was also a key force behind Sports' dynamic social coverage of last year's Stanley Cup run by the Capitals and the MLB All-Star Game and Home Run Derby at Nationals Park.
But in fast-moving situations with high stakes — natural disasters, wars, terrorist attacks or elections — trust on WhatsApp is turned on its head, becoming a key force behind viral falsity.
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Science and innovation have always been the key forces behind agricultural growth in particular and economic transformation in general.
Mr. Reif has been one of the key forces behind the creation of MITx, the university's initiative for offering free high-quality college courses online, which earlier this month morphed into edX, an online collaboration with Harvard.
It's fitting in a way that one of the key forces behind New Hollywood, the movement that overturned the old studio system, should go out in the guise of one the last true moguls.
In this regard Brenner sees Michael Milken and other innovative financiers as key forces behind America's current prosperity.
It is significant because AMD - alongside Intel - has been one of the key forces behind the rival x86 chip architecture.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com