keep discontinuing

USAGE SUMMARY

The phrase "keep discontinuing" is grammatically correct and can be used in written English.
It can be used when referring to the ongoing action of ceasing or stopping something repeatedly or continuously. Example: "The company seems to keep discontinuing popular products, leaving customers frustrated."

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

1 human-written examples

Floris keep discontinuing their best old scents to launch new ones, so I'm on a one-woman mission to save it.

The Guardian - Lifestyle

Human-verified similar examples from authoritative sources

Similar Expressions

54 human-written examples

Individual institutions could choose to keep discontinued CDEs locally if they were associated with specific institutional research goals.

BMC Cancer

"With their feedback in mind, we keep what works and discontinue what doesn't".

TechCrunch

According to these guidelines the occupational physician should advice workers with neck and upper limb symptoms to keep working but to discontinue tasks that cause intense pain.

BMC Musculoskeletal Disorders

The wome take to the stories with such enthusiasm, that Elena Ivanovna is able to keep peace by threatening to discontinue.

The New Yorker

The limited resources in some areas may encourage patients to keep drugs that have been discontinued or those that have expired in order to use them in future.

BMC Health Services Research

A limitation of Markov models is that it is not possible to record the history of a patient and therefore it cannot keep track of patients who discontinue treatment.

Applied Health Economics and Health Policy

In the two-way analysis, we first traded off the risk of ESRD continuing lithium against the risk of ESRD discontinuing lithium and kept the risk of suicide and relapse stable.

Acta Psychiatrica Scandinavica

And as merchants look at what they carry, the data helps them figure out what to discontinue and what to keep.

The New York Times

Berthiaume said he'll make the pied pods "as long as people keep requesting them," but plans to discontinue the dish once the controversy around the Tide Pod challenge dies down.

Huffington Post

So Apple is just going to keep the iPad mini for now and discontinue it at some point.

TechCrunch

Expert writing Tips

Best practice

Use "keep discontinuing" to emphasize the repetitive or habitual nature of stopping or ceasing something. It adds a layer of continuity to the action of discontinuing.

Common error

While grammatically correct, "keep discontinuing" might sound slightly informal in very formal writing. Consider using more precise or sophisticated synonyms like "persist in terminating" or "continue to eliminate" for a more polished tone.

Linguistic Context

The phrase "keep discontinuing" functions as a verb phrase expressing an ongoing or repeated action. As confirmed by Ludwig AI, the phrase is grammatically correct and denotes the continuous act of ceasing something. The gerund form of "discontinuing" emphasizes the process.

Expression frequency: Rare

Frequent in

News & Media

30%

Science

30%

Formal & Business

20%

Less common in

Encyclopedias

0%

Wiki

0%

Reference

0%

Ludwig's WRAP-UP

In summary, "keep discontinuing" is a grammatically correct phrase used to describe the repeated action of stopping or ceasing something. Ludwig AI confirms its validity and usage. While relatively rare, the phrase is most commonly found in news media and scientific contexts. For more formal writing, consider using synonyms like "continue to terminate" or "persist in halting". The phrase serves to emphasize the ongoing nature of discontinuing, making it distinct from a one-time cessation. Understanding these nuances will help you use the phrase effectively and appropriately in your writing.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

persist in halting

Emphasizes a determined continuation of stopping something.

continue to terminate

Highlights the ongoing nature of ending something.

repeatedly cease

Focuses on the repetitive nature of the action.

consistently eliminate

Suggests a regular pattern of removing something.

habitually abandon

Implies a habitual pattern of leaving something behind.

frequently suspend

Indicates a recurring interruption or cessation.

always cutting short

Focuses on the constant interruption or premature ending.

incessantly putting an end to

Highlights the ceaseless nature of stopping something.

perpetually phasing out

Indicates a gradual but continuous process of elimination.

unremittingly cease to offer

Underscores the relentless nature of stopping a service or product.

FAQs

How can I use "keep discontinuing" in a sentence?

You can use "keep discontinuing" to describe a repeated action of ceasing something. For example, "The company seems to keep discontinuing popular products, leaving customers frustrated."

What are some alternatives to "keep discontinuing"?

Alternatives include "continue to stop", "persist in halting", or "repeatedly cease", depending on the specific nuance you want to convey.

Is "keep discontinuing" grammatically correct?

Yes, "keep discontinuing" is grammatically correct. It uses "keep" as an auxiliary verb followed by the gerund form of "discontinue".

When is it appropriate to use "keep discontinuing"?

It's appropriate when you want to emphasize the continuous or repetitive nature of discontinuing something. However, consider the formality of the context; more formal situations might benefit from more sophisticated synonyms.