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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
its worth
Grammar usage guide and real-world examplesUSAGE SUMMARY
The phrase "its worth" is not correct in written English; it should be "it's worth" with an apostrophe.
You can use it when discussing the value or significance of something. Example: "I believe it's worth investing in renewable energy for a sustainable future."
⚠ May contain grammatical issues
Wiki
News & Media
Science
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
59 human-written examples
It may be disturbing but its worth it.
Wiki
It proved its worth in the firm's interim results.
News & Media
Think its worth it?
News & Media
But its worth it.
News & Media
Not what the houses around it indicate its worth.
News & Media
This may take a little time but its worth it.
Wiki
Don't get annoyed this takes time but its worth it.
Wiki
Or, if it exists, of its worth.
News & Media
8. Milk It For All Its Worth.
News & Media
If it's worth doing, its worth overdoing.
News & Media
"It's being played for all its worth".
News & Media
Expert writing Tips
Best practice
Always use the correct form, "it's worth", with an apostrophe to indicate the contraction of "it is". This ensures grammatical accuracy in your writing.
Common error
Avoid using "its" (possessive form) when you mean "it's" (contraction of "it is"). Double-check that you're using the correct form by reading the sentence aloud and ensuring that "it is" makes sense in the context.
Source & Trust
82%
Authority and reliability
2.8/5
Expert rating
Real-world application tested
Linguistic Context
The phrase "its worth" functions as a predicate adjective complement, describing the value or merit of a subject. However, Ludwig AI indicates that this phrasing is grammatically incorrect, as it omits the apostrophe in "it's", which is a contraction of "it is."
Frequent in
News & Media
37%
Wiki
24%
Science
15%
Less common in
Formal & Business
12%
Encyclopedias
6%
Reference
6%
Ludwig's WRAP-UP
In summary, while the phrase "its worth" is commonly found, it is grammatically incorrect. The correct form is "it's worth", a contraction of "it is worth". This grammatical error is flagged by Ludwig AI. This phrase is used to evaluate the value or merit of something, but its incorrect usage detracts from its effectiveness. Therefore, always remember to use the apostrophe to maintain grammatical accuracy, especially in formal or professional contexts. As Ludwig's examples show, both are used but "it's worth" is the grammatical accurate one.
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
it is worth
Corrected version of the phrase, adding the apostrophe for grammatical accuracy.
it's valuable
Replaces "worth" with an adjective emphasizing the value or importance of something.
it holds value
Uses "holds value" instead of "is worth" to indicate that something has importance or merit.
it's deserving of
Replaces the concept of 'worth' with 'deserving', implying something merits consideration or effort.
it merits consideration
More formal way of expressing that something is valuable and deserving of attention.
it justifies the effort
Focuses on the idea that something is valuable enough to warrant the time or energy spent on it.
it's advantageous
Highlights the beneficial aspects of something, implying it's 'worth' pursuing because of the positive outcomes.
it's a worthwhile endeavor
Emphasizes that an activity or project is 'worth' doing because it will produce valuable results.
it's beneficial
Focuses on the positive impact or advantages of something, suggesting it is 'worth' the investment or effort.
it proves useful
Indicates that something has 'worth' because it has demonstrated its usefulness or effectiveness.
FAQs
What is the correct way to write "its worth"?
The correct way to write this phrase is "it's worth", which is a contraction of "it is worth". The version without the apostrophe, "its worth", is grammatically incorrect.
When should I use "its" versus "it's"?
"Its" is a possessive pronoun, used to show ownership (e.g., "The dog wagged its tail"). "It's" is a contraction of "it is" or "it has" (e.g., "It's a beautiful day" or "It's been a long time").
What are some alternatives to saying "it's worth it"?
Depending on the context, you could use phrases like "it's valuable", "it's beneficial", or "it justifies the effort".
How can I remember the difference between "its" and "it's"?
A helpful trick is to expand "it's" in your mind to "it is" or "it has". If the sentence still makes sense, then "it's" is the correct choice. If not, you likely need the possessive form, "its".
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Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
82%
Authority and reliability
2.8/5
Expert rating
Real-world application tested