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Grass roots.
This idioms is often used in politics, where it refers to the ordinary people or voters.
Exact(16)
The campaign will be even more reliant than it was in 2008 on its grass roots ground game.
The party underestimated her and underestimated its grass roots supporters.
The Nationalists, these experts predicted, will choose a new generation of leaders from its grass roots.
It is distracted by a struggle between progressive Muslims who predominate in its upper ranks and conservatives in its grass roots.
When the Gallery on the Hudson in Irvington began its Grass Roots exhibitions 25 years ago, the purpose was to give new and emerging artists a showcase.
Elsewhere in his speech, McCain confronted his party with a message that will have made deeply uncomfortable listening for many of the party's elders and its grass roots.
Similar(40)
As carnival has outgrown its grass-roots origins, it has brought with it a constant process of negotiation and occasional flash points; there have been inevitable conflicts, over both its economic orientation and its political function.
"I'm actually proud that it hasn't lost its grass-roots vibe," he said.
"It is now attracting international attention, but has never lost its grass-roots spirit, and those roots are grown deep in the north London community".
With one special season, the league is evolving out of its grass-roots phase.
The party seemed almost totally ignorant of the groundswell of sentiment for change among its grass-roots members.
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