And while truth is generally an early casualty in the political heat of an election year, E.C.I. stands out in its disregard for it.
Richard O'Brien, executive vice president at the Washington office of the American Association of Advertising Agencies, criticized the report, calling it "stunning in its disregard for the 40 years of diligence and effort that the advertising industry has put into protecting the special sensibilities of children".
It is radically postmodern in its disregard for formal structure, and yet it has an almost classical purity, harking back to the spiritual confessions out of which early English novels like "The Pilgrim's Progress" and "Robinson Crusoe" emerged.
It's known for its disregard for international laws".
But when the government introduced the bill into parliament on Tuesday, it demonstrated not only its disregard for privacy but its contempt for that other key pillar of British society: democracy.
It has also been especially clear about its disregard for forms of crowdfunding that take different approaches, such as craft beer company Brewdog's Equity for Punks scheme.
Holidays can be hard enough as it is, but sometimes a person perpetrates an act so uncaring and thoughtless, so blatant in its disregard for his fellow humans, that it leaves one in a state of crestfallen despair.
It has wreaked havoc in many industries with its disregard for profitability.
As the theater of opening statements played out, each side pointed to what it called the arrogance of the other and its disregard for the facts.
This intractable status quo is being rubbed in our faces daily during the pre-election sprint by revelations of the latest banking industry outrage, its disregard for the rule of law as it cut every corner to process an avalanche of foreclosures.
As flagrant as this campaign has been with its disregard for anything of real, genuine substance, it pales in comparison to the atrocities clandestinely committed on a daily basis against our basic rights as voting citizens of a democratic republic.
