Despite its seven Oscar nominations, it failed to win any, perhaps because the director may have tilted it somewhat toward its star.
NPEs bear little risk if a lawsuit fails, unlike a larger rival which might have to pay legal costs if it failed to win its case.
The Elliot 6m class is a new event for London 2012, however its Olympic status will be short lived after it failed to win a place at Rio 2016, and Lucy Macgregor admits she is disappointed by the decision.
Brazil is coming off its worst World Cup performance since 1995, and it failed to win Olympic gold at home in 2016.
Although it was proclaimed a cult film and major game-changer before it was released, it failed to win either mainstream audiences or maintain its cult following.
Last year, Huawei had to unwind its purchase of a US computer company, 3Leaf Systems, after it failed to win CFIUS approval.
BellSouth made eyes at AT&T in October but backed off when it failed to win long-distance approval in any of its nine home states.
It failed to win a medal.
It failed to win over the judge.
Yet it failed to win a single constituency.
It failed to win a single senate seat.
