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It is a world possessively invested (to paraphrase Georges Lipsitz) in the normative that ascribes value to the unfamiliar only when it becomes chic and catches on.
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After Michael Lewis's bestselling book "The Blind Side" came out in 2006, and again after the book was made into a Hollywood blockbuster, it became chic for people to trumpet the importance of the left tackle.
A shy kid at first who suffered through "the hormonal rages" of three sisters growing up, John W. Wright Jr. finally put his foot down at 15, when it became chic for girls to wear boxer shorts.
WITH a history of using alternative-fuel vehicles long before it became chic, White Plains now is the Northeast hub — and one of three cities nationwide — for a model program designed to put hydrogen-powered cars in consumers' hands.
Suddenly it became chic to say you liked folkloric music from the provinces".
This trend started in Silicon Valley where it became chic for 26-year-olds worth hundreds of millions to walk around in Gap khakis.
Going green was logical -- OK, obvious -- long before it became chic.
To many, it represented an alternative lifestyle for those disenchanted with middle-class society; to others, it became chic for the socially ambitious to rub elbows with artists and become a museum trustee.
MSNBC only adopted the progressive moniker when it became chic and fashionable to do so, at the height of the Iraq War and Bush's handling of the Katrina mess.
He went on to scold Prada for "bad taste that becomes chic".
It's become chic or something".
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CEO of Professional Science Editing for Scientists @ prosciediting.com