"They found a critical need and it's totally aligned with their business so there's relevancy, which is really critical for a program to break through," Ms. Cone said.
Its big play is relevancy (Chan and co-founder Zac Bowling formerly lead the search relevancy team at doubleTwist) which it gages by time-elapsed and other factors.
The default setting is "Relevancy," meaning that it gives you the results most relevant to your search first.
Will its new search technology attain anything even close to Google's "relevancy?" It's too soon to tell.
"But we still think there is relevancy and need for magazines.
The real issue is relevancy.
The first is relevancy of someone based on friends and interests, with friends weighted more.
While there is undeniably a recognition factor for Australian audiences, he believes it's more about relevancy.
It's in Drippler's claimed relevancy of its content that lies its monetisation strategy.
Yeah, "SNL" is in a tough spot today, but it's time to earn its current relevancy.
