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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak quote

Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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it's not

Grammar usage guide and real-world examples

USAGE SUMMARY

'it's not' is correct and usable in written English.
You can use it to express the idea that something is not true. For example: "I heard there was going to be a party tonight, but it's not true."

✓ Grammatically correct

News & Media

Science

Academia

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

It's not.

It's not what it's not.

News & Media

The New Yorker

It's not extraordinary".

News & Media

The New York Times

It's not aggressive".

News & Media

The New York Times

It's not business.

News & Media

The New York Times

It's not wacky.

News & Media

Independent

It's not entertainment.

News & Media

Independent

It's not contrived.

News & Media

The New York Times

"It's not conscious.

News & Media

The New Yorker

It's not greedy.

News & Media

The New Yorker

Exercise: It's not.

News & Media

The New Yorker
Show more...

Expert writing Tips

Best practice

Use "it's not" to clearly and directly negate a statement, ensuring the context is understood by your audience.

Common error

Avoid using "its" (possessive) when you mean "it's" (it is). "Its" shows ownership, while "it's" is a contraction.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

85%

Authority and reliability

4.8/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "it's not" primarily functions as a negation. It asserts that something is not the case. As Ludwig AI confirms, it's a correct and usable phrase in English. It is used to contradict, deny, or express the absence of a particular quality or condition.

Expression frequency: Very common

Frequent in

News & Media

45%

Science

30%

Academia

15%

Less common in

Wiki

5%

Formal & Business

3%

Reference

2%

Ludwig's WRAP-UP

In summary, "it's not" is a very common and grammatically correct phrase used to express negation or disagreement. Ludwig AI confirms its validity and usability in English. It appears frequently in news, scientific, and academic contexts, as shown by Ludwig examples. When using "it's not", be mindful of the difference between "it's" and "its" to avoid common errors. Alternatives include "that is not" or "that isn't", depending on the desired level of formality and context.

FAQs

How can I use "it's not" in a sentence?

You can use "it's not" to negate a statement or express disagreement. For instance, "it's not that simple" or "it's not what it seems".

What are some alternatives to "it's not"?

Alternatives include "that is not", "that isn't", or "it does not", depending on the context. For example, instead of "it's not necessary", you could say "that is not necessary".

What's the difference between "it's not" and "it isn't"?

Both express negation, but "it's not" is a contraction of "it is not", while "it isn't" is a contraction of "it is not". The choice often depends on style and rhythm.

When should I use "it's not" versus "its not"?

"Its not" is almost always incorrect. Always use "it's not", which is the proper contraction of "it is not". "Its" is a possessive pronoun, not a contraction.

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Source & Trust

85%

Authority and reliability

4.8/5

Expert rating

Real-world application tested

Most frequent sentences: